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AB Tasty

Deliver better experiences, faster.

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Overview

AB Tasty is a comprehensive platform for client-side and server-side experimentation, personalization, and feature management. It helps marketing, product, and tech teams create better user experiences and drive growth.

✨ Key Features

  • A/B and Multivariate Testing
  • AI-Powered Personalization
  • Feature Flagging
  • Server-Side Testing
  • Audience Segmentation
  • Heatmaps

🎯 Key Differentiators

  • Strong balance of client-side and server-side capabilities
  • AI-driven personalization features
  • Integrated feature flagging solution

Unique Value: A unified platform that empowers both marketing and product teams to collaborate on creating better user experiences through experimentation and personalization.

🎯 Use Cases (4)

E-commerce revenue optimization Improving user engagement for media sites SaaS user onboarding optimization Phased feature rollouts

✅ Best For

  • Homepage personalization
  • Promotional banner testing

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Users seeking a simple, free A/B testing tool

🏆 Alternatives

Optimizely VWO Kameleoon

Offers a more modern and integrated approach to feature flagging and server-side testing compared to traditional CRO tools.

💻 Platforms

Web iOS Android API

🔌 Integrations

Google Analytics Adobe Analytics Salesforce Segment Mixpanel Shopify

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Phone Support
  • ✓ Dedicated Support (Custom tier)

🔒 Compliance & Security

✓ SOC 2 ✓ GDPR ✓ ISO 27001 ✓ SSO ✓ SOC 2 Type II ✓ ISO 27001

💰 Pricing

Contact for pricing

Free tier: N/A

Visit AB Tasty Website →