Brandwatch

The Social Intelligence Company.

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Overview

Brandwatch is a consumer intelligence platform that helps brands and agencies to understand and engage with their customers online. It provides a suite of tools for social media listening, analytics, and management, enabling users to track brand mentions, analyze consumer sentiment, identify trends, and manage their social media presence.

✨ Key Features

  • Social media listening and monitoring
  • Consumer sentiment analysis
  • Trend analysis and identification
  • Audience demographics and psychographics
  • Influencer identification and analysis
  • Social media management and publishing
  • Customizable dashboards and reporting

🎯 Key Differentiators

  • Depth of historical data
  • Advanced analytics and AI capabilities
  • Strong focus on consumer intelligence

Unique Value: Provides a comprehensive and in-depth understanding of consumers and their conversations online, enabling data-driven marketing and business strategies.

🎯 Use Cases (4)

Brand health monitoring and reputation management Market research and consumer insights Campaign tracking and performance analysis Customer care and engagement

✅ Best For

  • Helping brands to identify and respond to customer service issues on social media in real-time.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Deep financial or operational analytics

🏆 Alternatives

Sprinklr Talkwalker Meltwater

Offers more advanced analytics and a greater depth of historical data compared to many other social media listening tools.

💻 Platforms

Web iOS Android API

🔌 Integrations

Salesforce Hootsuite Zendesk Google Analytics Tableau

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Phone Support
  • ✓ Dedicated Support (Varies tier)

🔒 Compliance & Security

✓ SOC 2 ✓ GDPR ✓ ISO 27001 ✓ SSO ✓ SOC 2 Type II ✓ ISO 27001

💰 Pricing

Contact for pricing

Free tier: NA

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