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Crescendo Interactive

Planned Giving Marketing Solutions

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Overview

Crescendo Interactive is an industry leader in planned giving marketing. They offer a comprehensive suite of tools including content-rich websites, e-newsletters, proposal software, and a no-cost wills planner for donors. Their system is designed to help nonprofits build donor relationships and reach their fundraising goals.

✨ Key Features

  • GiftLegacy Pro Websites
  • Planned Giving eNewsletters
  • Gift Proposal Software
  • Free Wills Planner for Donors
  • Web-to-Print Literature
  • Gift Annuity Administration Software
  • Donor Survey Tools (CresSurvey)

🎯 Key Differentiators

  • Integrated, multi-channel marketing system (websites, email, print)
  • Focus on providing educational content for donors
  • Includes a free, donor-facing wills planner with their website package

Unique Value: Offers a complete, integrated marketing system that combines educational websites, email marketing, and proposal software to help nonprofits build donor relationships and close planned gifts.

🎯 Use Cases (4)

Marketing planned giving opportunities to donors Educating supporters on different ways to give Creating customized gift proposals Providing a simple will creation tool for supporters

✅ Best For

  • Used by nonprofits to build cost-efficient, tailored marketing plans for planned giving.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Organizations needing a standalone CRM without marketing components.

🏆 Alternatives

PlannedGiving.com Stelter Sharpe Group PG Calc

Compared to firms that focus solely on consulting or calculation software, Crescendo provides a full package of ready-to-use digital marketing tools designed to engage donors directly.

💻 Platforms

Web

🛟 Support Options

  • ✓ Email Support
  • ✓ Phone Support

💰 Pricing

Contact for pricing

✓ 14-day free trial

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