Experian
Unlock the possibilities of data.
Overview
Experian is a major global information services company that offers a wide range of data and analytical solutions. Their data enrichment services allow organizations to append hundreds of data elements to their existing customer records, including financial data, demographics, and buyer propensity scores. This helps businesses gain a more complete understanding of their customers for better targeting and personalization.
✨ Key Features
- Customer Profile Enrichment
- Data Appending (up to 900 data elements)
- Contact Data Validation
- Predictive Modeling
- Audience Segmentation
🎯 Key Differentiators
- Breadth and depth of consumer data
- Strong analytical and predictive modeling capabilities
- Established reputation and global presence
Unique Value: Provides unparalleled depth of consumer data and analytical insights to help businesses understand and connect with their customers.
🎯 Use Cases (5)
✅ Best For
- Appending demographic and financial data to customer records
- Creating defined audience segments for targeted marketing
- Improving customer experiences through personalized communication
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Small businesses looking for a simple, self-service B2B prospecting tool
- Users who only need to find email addresses or phone numbers
🏆 Alternatives
Offers a more comprehensive and authoritative source of consumer data compared to many smaller, specialized data providers.
💻 Platforms
✅ Offline Mode Available
🛟 Support Options
- ✓ Email Support
- ✓ Phone Support
- ✓ Dedicated Support (Varies tier)
🔒 Compliance & Security
💰 Pricing
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