Lately

The only social media management platform that creates content FOR you with AI.

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Overview

Lately uses AI to analyze long-form content like blog posts, webinars, and podcasts, and automatically generates dozens of short, shareable social media posts from it. The platform is designed to help marketing teams save time and get more mileage out of their existing content.

✨ Key Features

  • AI Content Generation from long-form sources
  • Social Media Scheduling
  • Multi-channel publishing
  • Analytics and Performance Tracking
  • Team Collaboration

🎯 Key Differentiators

  • AI-powered repurposing of long-form content is its core function.
  • Generates dozens of posts from a single source automatically.
  • Learns the brand's voice over time.

Unique Value: Lately multiplies the value of your long-form content by automatically turning it into a high volume of engaging social media posts.

🎯 Use Cases (4)

Content repurposing Social media marketing Employee advocacy Scaling social media presence

✅ Best For

  • Turning a single blog post into a month's worth of social media updates.
  • Generating social posts from video and audio transcripts.
  • Maintaining a consistent posting schedule with minimal manual effort.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Teams that do not produce long-form content to feed the AI.
  • Users looking for a graphic design or video editing tool.

🏆 Alternatives

Hootsuite Buffer Sprout Social

While other social media schedulers require manual content creation, Lately's core feature is the automated generation of posts from existing assets.

💻 Platforms

Web

🔌 Integrations

HubSpot WordPress RSS Feeds

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Dedicated Support (Enterprise tier)

🔒 Compliance & Security

✓ GDPR ✓ SSO

💰 Pricing

$49.00/mo

✓ 7-day free trial

Visit Lately Website →