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SoundCloud Advertising

Connect with a new generation of audio lovers.

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Overview

SoundCloud Advertising provides a way for brands to connect with the vibrant and engaged community on the SoundCloud platform. Advertisers can run audio, video, and display ads to reach a diverse audience of music creators, curators, and listeners who are at the forefront of music culture.

✨ Key Features

  • Audio, video, and display ad formats
  • Targeting by demographics, location, genre, and listening behavior
  • Self-serve and managed service options
  • Branded content and artist partnerships
  • Programmatic advertising through SoundCloud's ad exchange

🎯 Key Differentiators

  • Unique audience of music creators and early adopters
  • Direct connection to emerging music culture
  • Opportunities for authentic artist partnerships

Unique Value: Tap into the pulse of music culture and connect with a highly engaged and influential audience of creators and fans.

🎯 Use Cases (4)

Reaching a young and culturally influential audience Promoting brands and products to music creators and artists Building brand affinity through association with emerging music trends Running creative and engaging ad campaigns

✅ Best For

  • Lifestyle and fashion brands connecting with a trend-setting audience
  • Music technology and equipment companies reaching aspiring artists

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Brands targeting an older demographic
  • Advertisers looking for a traditional, mainstream radio audience

🏆 Alternatives

Spotify Ad Studio YouTube Ads TikTok Ads

Offers a more creator-focused and culturally niche audience compared to mainstream music streaming services.

💻 Platforms

Web iOS Android

🔌 Integrations

Various DSPs

🛟 Support Options

  • ✓ Email Support
  • ✓ Phone Support
  • ✓ Dedicated Support (Managed service tier)

🔒 Compliance & Security

✓ GDPR

💰 Pricing

Contact for pricing

Free tier: NA

Visit SoundCloud Advertising Website →