Terminus
The only account-based engagement platform built on a B2B-first party data.
Overview
Terminus is an account-based engagement platform that enables B2B marketers to target specific accounts, engage them with personalized, multi-channel campaigns, and measure the impact on revenue. The platform is built around a native B2B Customer Data Platform (CDP) that unifies first-party and third-party data. Key features include targeted advertising, email signature marketing, web personalization, and chat, all designed to create a cohesive experience for the entire buying committee at a target account.
✨ Key Features
- B2B Customer Data Platform (CDP)
- Multi-channel ABM (Ads, Email, Chat, Web)
- Email Signature Marketing
- Website Visitor Identification
- Account-Based Chat
- Connected TV (CTV) Advertising
- Measurement and Reporting Studio
🎯 Key Differentiators
- Native B2B Customer Data Platform (CDP)
- Strong email signature marketing capabilities
- Focus on multi-channel engagement orchestration
Unique Value: Orchestrate true multi-channel ABM campaigns from a single platform, powered by a unified B2B customer data platform.
🎯 Use Cases (5)
✅ Best For
- Multi-channel campaign orchestration for mid-market and enterprise
- Email signature marketing for brand consistency and lead generation
- Account-based chat to engage website visitors from target accounts
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Companies with a very low average contract value (ACV)
- Teams looking for a simple, single-channel advertising tool
🏆 Alternatives
Offers a more integrated multi-channel experience, including unique channels like email signature marketing, compared to platforms more focused on advertising or predictive analytics alone.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Phone Support
- ✓ Dedicated Support (Available tier)
🔒 Compliance & Security
💰 Pricing
Free tier: N/A
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