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Userlist

Email Automation for SaaS

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Overview

Userlist is a customer messaging platform designed specifically for the needs of B2B SaaS companies. It allows for sophisticated automation based on user and company-level behavior. Teams can use Userlist to automate user onboarding, engage trial users, announce features, and nurture customers through email and in-app messages, with a data model that understands complex relationships like companies and users.

✨ Key Features

  • Behavior-based Email Automation
  • In-app Messaging
  • Company Account Level Data Model
  • User & Company Segmentation
  • Visual Workflow Builder
  • Conversion Tracking
  • Broadcasts (Newsletters)

🎯 Key Differentiators

  • Built specifically for B2B SaaS workflows
  • Native support for company accounts and user relationships
  • Focus on simplicity and ease of use for core SaaS use cases

Unique Value: Provides the exact email and in-app messaging tools a B2B SaaS company needs, with a data model that works out-of-the-box for company accounts.

🎯 Use Cases (5)

Automating trial user onboarding sequences Nurturing leads and converting trials to paid Sending targeted messages based on company-level properties Re-engaging dormant users and companies Announcing new features to specific user segments

✅ Best For

  • B2B SaaS User Onboarding
  • Company-level Email Automation

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • B2C marketing automation
  • Visual product tours and guides

🏆 Alternatives

Intercom Customer.io Drip

Simpler and more focused on B2B SaaS than large platforms like Customer.io or Intercom, which cater to a broader market.

💻 Platforms

Web API

🔌 Integrations

Segment RudderStack Stripe Paddle Chargebee Zapier

🛟 Support Options

  • ✓ Email Support
  • ✓ Dedicated Support (Enterprise tier)

🔒 Compliance & Security

✓ GDPR

💰 Pricing

$99.00/mo

✓ 14-day free trial

Free tier: N/A

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