Ekimetrics
Data Science & AI for Business.
Overview
Ekimetrics is a data science consultancy that helps companies build and leverage data and analytics capabilities. One of their core offerings is Marketing Mix Modeling, delivered as a consulting service. They focus on building custom, transparent models ('glass box' approach) that are tailored to a client's specific business context. Their services often include helping clients build their own in-house MMM capabilities over time.
✨ Key Features
- Consulting-led approach
- Custom model development
- Focus on model transparency and client enablement
- Integration of AI and machine learning
- Global presence with cross-industry experience
🎯 Key Differentiators
- Strong focus on consulting and client enablement ('teach a man to fish')
- Emphasis on transparent, 'glass box' models
- Deep expertise in data science and AI beyond just marketing
Unique Value: Delivers bespoke, transparent marketing mix models through a collaborative consulting approach that not only provides insights but also builds the client's own data science capabilities.
🎯 Use Cases (4)
✅ Best For
- MMM for luxury, retail, and CPG brands
- Developing data science capabilities for large enterprises
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Companies looking for a simple, off-the-shelf SaaS product
- Small-scale projects with limited budgets
🏆 Alternatives
Offers a more customized and transparent solution than large, established players and more hands-on expertise than SaaS platforms or open-source tools.
💻 Platforms
🛟 Support Options
- ✓ Email Support
- ✓ Phone Support
- ✓ Dedicated Support (All tier)
🔒 Compliance & Security
💰 Pricing
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